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*** The Primary Concept ***


All our range of boilies and pellets carry the PDN banner, meaning they are all palatable, digestible and nutritional in value. With that in mind we wanted to create a concept of hook baits that were purely based around attraction. Fluoro pop-ups are nothing new to the carp world granted, but what we have done is bring them right up to date by blending the old school with the new era when it comes to flavour technology and permanent visual dyes. By working with a market leading flavorist we have developed four complete different pop-ups that should if put in the right location, put more fish on the bank, whatever time of year.